Literatum, Atypon’s online content hosting and management platform, gives publishers direct control over how their content is displayed, promoted, and monetized via easy-to-use tools that permit non-technical users to quickly and easily deploy sophisticated site enhancements in real time. Its tools for eCommerce, flexible subscription modeling, content targeting, marketing automation, business intelligence analysis, and website design allow publishers to convert web visitors into subscribers, increase readership and revenues, and enhance their digital brand.
Capabilities
Take control of your business with Literatum. Manage, deliver, and monetize your content and services with speed and efficiency, and provide your customers with superior content experiences. By leveraging Literatum’s powerful and comprehensive set of capabilities, you’ll experience sustained growth in usage and revenue.
Publisher Administration
Our philosophy: Give clients complete control over and insight into their publishing through easy-to-use tools. Changes that used to require hours, days, or even weeks of expensive software development to complete can now be made by business users in minutes. Empower your staff to do more in less time.
Content Types & Management
Publish journals, books, reference works, databases, and other types of professional and scholarly content, including digital-only media such as audio and video. Add reference linking and citing articles to your PDFs with PDFplus. Literatum supports various content workflows including issues and publish ahead-of-print. Our standard input formats are PDF and NLM/JATS. We can provide high quality, cost-competitive conversion services to publishers who are interested in receiving assistance.
Delivery & User Interface
Make your content accessible anytime, anywhere. Choose from a set of configurable user interface templates or work with us to specify and implement your own custom design. Regardless of your choice, your branding is always front and center and your content is easily accessible on desktops, laptops, phones and tablets.
Search & Discovery
When it comes to content delivery, relevance is key. Help users discover your content by providing sophisticated search and multiple types of personalized alerts. Add taxonomies, recommendations, and other tools to increase the relevance of your content to individual customers and drive engagement.
Identities & Authentication
Build stronger relationships with customers by knowing how they arrived at your website, their organizational affiliations, and the campaigns in which they’ve participated. Authenticate users by login and password, IP address, Shibboleth, OpenID, Athens and more. Implement single sign-on across products and websites, and set up tokens to give users access to content on a limited basis.
Licensing & Commerce
Maximize your content’s monetization potential by employing a variety of licensing models including institutional and individual subscriptions, concurrency-limited access, pay-as-you-go, and metered access. Advanced offer management allows you to create new products with ease and employ differential pricing based on the customer’s identity and history.
Web Content Management
Create new template-driven web pages, such as aims and scope and editorial board pages, with our Page Builder CMS, or edit the HTML directly in advanced mode. Upload files, compare revisions, and preview, approve, or revert changes easily. You can even edit snippets from multiple web pages simultaneously. Page Builder provides a growing library of drag-and-drop widgets developed specifically for STM publishing. The widgets draw on the publisher’s live content, data, and configurations from Literatum’s back end, making it possible to stage, review and roll out new features within minutes.
Reporting
Get a whole new view of your customers. Automate the extraction, transformation, and loading of access and commerce data to a reporting environment with a well-defined star schema. Then schedule and run out-of-the-box reports or use an OLAP tool of your choice to generate custom reports.
Single Sign-On
Achieve single sign-on across your products, even if they’re on different websites with different domains. Keeping customers happy is essential to keeping them loyal, and single sign-on makes it easy for customers to use multiple products simultaneously; you also gain a better understanding of your customers.
Subscription Management
Manage the subscription lifecycle, including adoption, extension, renewal, cancellation, and upgrading of accounts. Subscribers are highly valued for the recurring, predictable revenue that they provide; entice users to become subscribers with free trials and reward them with complimentary upgrades.