Atypon believes all content is created equal….
Literatum can host any type of content—but the platform goes far beyond that.
…and Literatum treats it that way
Atypon’s Digital Objects technology makes all of your content a “first-class citizen” of the web. It lets you tag, target, discount, promote, bundle, and sell any type of content as easily as you would an article, from editorials and exams to blog posts, databases, and videos.
You’re never tied to a single way of presenting your content. You can specify how each content asset appears and even display it different ways in different places on your website.
Content variety keeps readers—and Google—happy. Hosting all of your assets on a single platform increases site traffic by giving your website a significant SEO boost.
Digital Objects give your sales and marketing efforts a boost. Make content recommendations, cross-sells, upsells, and promotional offers across all of your content assets—the way effective consumer websites do. In addition, visitors can purchase any and all of your products from a single shopping cart.