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Atypon Creates Bone & Joint Publishing’s New Open Access Journal Site on Literatum in Just Two Months

January 25, 2017, Santa Clara, CA—Bone & Joint Publishing, the publishing imprint of The British Editorial Society of Bone & Joint Surgery, has launched a new open access journal site on Atypon’s Literatum, the professional and scholarly publishing industry’s most widely used online publishing platform. The new site, home to Journal of Children’s Orthopaedics, the official journal of the European Paediatric Orthopaedic Society, was completed in two months.

The publisher signed the contract to publish the journal, previously published by Springer, in the autumn of 2016, and needed to relaunch it on their own site by early January 2017—a significant technological challenge. Atypon began work on the project in early November, migrating 800 articles from Springer while maintaining Springer’s proprietary DTD. The new website, designed by Atypon to match Bone & Joint Publishing’s existing online branding, was launched on January 10, 2017.

The new site will help meet Bone & Joint Publishing’s goals of increasing the journal’s usage, citations, and Impact Factor. The journal has been indexed by Web of Science since January 2016, and is already in the Emerging Sources Citation Index (ESCI).

“We expect our new site’s user experience to increase reader engagement,” said Peter Richardson, Bone & Joint Publishing’s Managing Director, “and in turn, increase site traffic and attract new authors.”

The open access journal is supported by Literatum’s technologies for delivering, marketing, and monetizing content, including integrated ad serving and enhanced SEO. Literatum’s modular architecture facilitated a rapid migration; researchers will benefit from Literatum’s faceted onsite search and personalized content recommendations.

“The process of creating the new site, including migrating the archive, went very smoothly,” added Jon Collard, Online Development Manager, who led the project for Bone & Joint Publishing. “The Atypon team was exceptional—the new site was launched on time, and the journal’s editors are very pleased.”

Future site enhancements include the addition of a taxonomy to further improve and refine onsite search, automate the creation of new products, and personalize the reading experience for each visitor.

“A site like this would take eight or nine months to launch, and I’m proud that our team was able to meet Bone & Joint Publishing’s ambitious deadline,” said Georgios Papadopoulos, Atypon’s founder and CEO. “We’re so pleased to be hosting Bone & Joint Publishing’s latest open access journal, and we welcome them to the Literatum community.”

About Atypon
Atypon develops software essential to the business of online publishing. Literatum, our publishing platform, provides easy-to-use tools and automated technologies that free publishers to focus on content—not technology—putting them in control of the presentation, marketing, and monetization of their online publications. Literatum is home to over 24 million articles and 10,700 journals for over 1,400 societies and publishers. Our customers include Elsevier, The New England Journal of Medicine, the University of Chicago Press, and SAGE.

About Bone & Joint Publishing
Bone & Joint Publishing is the imprint of The British Editorial Society of Bone & Joint Surgery, the leading journal publisher for orthopaedic surgeons and researchers worldwide. Bone & Joint Publishing provides a complete and trusted resource for the orthopaedic, trauma and musculoskeletal science communities. The Bone & Joint Journal (formerly known as JBJS British Volume) is the flagship title, continuously published since 1948 and highly regarded throughout the world. Bone & Joint 360 provides a concise digest of articles selected from over 50 orthopaedic journals, saving busy surgeons valuable time. Bone & Joint Research, EFORT Open Reviews and Journal of Children’s Orthopaedics complete the lineup and are all open-access journals publishing leading research and review articles.