Atypon

SANTA CLARA, CA Atypon Systems and BLOOMINGTON, IN Indiana University Press – June 7, 2006 – announced today at the SSP Annual Meeting that they will be partnering to develop INscribe, the new IUP online journals publishing platform, utilizing Atypon's leading edge and future focused technology.

Indiana University Press will be using Atypon Premium, a full service information platform for electronic publishing that is a feature-rich solution tailored for publishers who are aware of the importance of promoting their brand to the scholarly community.

IUP chose Atypon as its publishing partner because Atypon fully understands and supports its market and because Atypon's technology platform answers well its subscribers' needs. IUP will sign with Atypon on July 1, 2006 and will launch INscribe in January 2007.

Atypon's software was designed to give publishers maximum flexibility and control of their content, business models, and users. Atypon provides services ranging from a cost effective, simple-to-use content hosting and delivery service to a set of sophisticated tools and custom solutions for hands-on management of online content.

Kathryn Caras, IU Press's Director of Electronic and Serials Publishing, said "We couldn't be more excited about the prospect of working with Atypon on INscribe. They come to us well recommended by industry colleagues, and we look forward to a long and rewarding relationship with them, especially as it benefits our subscribers. We are especially impressed with the many features of Atypon Premium that will help to enhance our readers' experience and ability to use to its fullest potential the content we publish."

"We are delighted that Indiana University Press chose to partner with Atypon" said Audrey Melkin, Director of Business Development. "IUP joins a growing family of publishers, from non-profits to commercial organizations, that benefit from Atypon's focus on results—from increasing readership and online revenues to seamlessly integrating publishers' workflow and processes."

If you would like to hear more about Atypon's products and services, please visit us at the SSP Annual Meeting, June 7-9, 2006, Booth 21.

Atypon Premium

Atypon Premium e-publishing solution offers publishers a complete platform that manages each step of the process from content production and linking to administration of content collections and licensing models through full control of a custom-designed, branded website for their users. Publishers use a sophisticated administration tool to gain a high level of hands-on administrative control of their online business and a customized, feature-rich web site to present their content.

Atypon is continuing to build on this platform with modules that allow publishers greater control over the content and appearance of their site, additional tools to efficiently mine usage data and create marketing and outreach programs.

Atypon Premium is geared towards publishers wishing to maximize the power of the Internet to build their online business, experiment with new business models and content configurations, customize their websites, and reach a wider audience.

About Atypon

Since 1996, Atypon has focused on providing software and services to the information industry.

Atypon offers a suite of software and services for the information industry. Atypon has two electronic publishing services, Atypon Link and Atypon Premium that together with other custom services provide services to over 65 publishers. These clients include major websites such as Blackwell-Synergy, Annual Reviews, and CrossRef as well as mid-sized commercial and not-for profit publishers. Atypon Link provides a fully managed low-cost e-publishing solution to a growing group of international publishers including Walter de Gruyter, the American Marketing Association, and Thomas Telford. Other Atypon services include PDFplus, which dynamically adds links to PDFs, and LINKplus, a full service linking solution for publishers.

The company is headquartered in Santa Clara, California, with offices in New York and Oxford. For more information on Atypon, please visit http://www.atypon.com.

Media Contact:
Lucy McBride
Marketing Communications Executive
Atypon Limited
Tel: +44 (0) 870 350 2032
lmcbride@atypon.com